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Automotive Holographic Dashboard-What Is Driving New Market Adoption And Growth In The Market?

Published on: May 2022

The Market Overview

The automotive holographic dashboard is a multi-layer dash screen that gives the driver a 3D experience. Such transparent displays present information or data without requiring the user to take their gaze away from the work at hand. Users' needs for safety, comfort, and enjoyment are met via heads-up displays (HUD). The market is likely to grow as the focus on active safety systems increases. Moreover, the market is expected to be fueled by a growth in demand for luxury and high-end vehicles over the forecast period. However, the market's growth is projected to be hampered by a lack of knowledge of holographic dashboards and the high cost of such technology. Furthermore, the market is likely to be fueled by an increase in demand for autonomous vehicles in the future years.

The market for automotive holographic dashboards is divided into three categories: component, vehicle type, and geography. The market is segmented into video generator, projector, combiner, and other components. The market is divided into two types of vehicles: passenger cars and commercial vehicles. The market is divided into four regions: North America, Europe, Asia-Pacific, and Latin America and the Caribbean. Some of the leading prominent players in the worldwide automotive holographic dashboard market include BMW AG, Cognitive AI Technologies Inc., Shenzhen Sunway Industry Co., Ltd., Sygic a.s., Continental AG, Exploride Inc., and WayRay SA.

Key Advantages of Automotive Holographic Dashboard

  • The existing and developing market trends and dynamics in the worldwide automobile holographic dashboard industry are thoroughly examined in this study.
  • Market estimations for the key market segments between 2016 and 2023 are used to conduct in-depth analysis.
  • Following key product positioning and monitoring the main competitors within the market framework allows for a thorough market study.
  • A detailed study of all regions is presented, revealing the current potential in these areas.
  • Key market players are profiled and their tactics are thoroughly examined, allowing for a better understanding of the market's competitive landscape.

Automotive Holographic Dashboard Market Key Segments:

By Component

  • Video Generator
  • Projector
  • Combiner
  • Others

By Vehicle Type

  • Passenger Cars
  • Commercial Vehicles

By Region

North America

  • U.S.
  • Canada
  • Mexico


  • UK
  • Germany
  • France
  • Italy
  • Rest of Europe


  • China
  • India
  • Japan
  • Australia
  • South Korea
  • Rest of Asia-Pacific


  • Brazil
  • Saudi Arabia
  • South Africa
  • Rest of LAMEA

Key Players

  • Navdy, Inc.
  • Garmin Ltd.
  • BMW AG
  • Cognitive AI Technologies Inc.
  • Shenzhen Sunway Industry Co., Ltd.
  • Sygic a.s.
  • Continental AG
  • Exploride Inc.
  • WayRay SA

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