Matcha Market - Global Growth, Trends and Forecast (2022 - 2027) By Types, By Application, By Regions and By Key Players: The AOI Tea Company, Ippodo Tea, DoMatcha, Encha

The Matcha market size is estimated to reach USD 5.50 billion by 2027 and it is expected to increase at a CAGR of 8.65% between 2022 and 2027.

Matcha Market Overview

Matcha is a type of green tea that is created by plucking young tea leaves and crushing them with granite stones into a fine green powder. Matcha has more chlorophyll than regular green tea leaves, giving it a vibrant green tint. Because matcha is abundant in antioxidants, it is good for one's health. It boosts your mood while improving your metabolism, burning calories, and decreasing your cholesterol and blood sugar levels. It is considered the highest quality tea due to its particular chemical composition and prized flavor, which sets it apart from other tea beverages. Its health-promoting properties are attributed to its high level of antioxidants and anti-inflammatory substances.

Increased consumer focus on living a healthy lifestyle, as well as the numerous health benefits associated with Matcha tea, such as aiding in weight loss, relieving headaches and physical discomfort, lowering cholesterol levels, and lowering the risk of heart attacks. The introduction of the COVID-19 pandemic has benefited the market. This is due to the fact that customers all around the world are looking for health and fitness goods and beverages to keep healthy, such as matcha tea. As a result, matcha tea consumption has surged, promoting worldwide market growth throughout the global health crisis. Matcha is made from tench, or shade-ground tea leaves, which are half-finished and ground to powder using granite stone mills.

The global matcha tea market is expanding rapidly. The market is growing as a result of the numerous health benefits linked with drinking matcha tea. It lowers cholesterol levels in the body and is advised by numerous health-conscious companies to their clients for daily use, which drives the global market for this product. Matcha tea offers a wide range of products, which helps it to flourish in the global market. The market is also driven by the changing lifestyles of the populace.

Industry News and Updates

07/10/2019: Nestlé S.A. Announces Launch of Kitkat Green Tea Matcha--

Nestle is bringing the flavour of Japan to the UK this summer with the launch of KitKat Green Tea Matcha. KitKat Green Tea Matcha is inspired by one of the most popular of the 350+ KitKat varieties that have been available in Japan over the years and follows requests from chocolate lovers to make innovative KitKat flavours available to consumers outside Japan. Matcha is a traditional drink made from powdered green tea that has been enjoyed for centuries in Japan, often as part of an elaborate tea ceremony. In KitKat Green Tea Matcha, it is combined with smooth white chocolate to give a sweet and fragrant flavour.

What are the major Applications, Types and Regions for Matcha Market?

Market is segmented based on the type, applications, companies and regions.

By Type, it is segmented into

• Ceremonial


• Classic


• Culinary

By Application, it is segmented into

• Food and Beverages


• Personal Care


• Others

Matcha Market Regional Analysis

The Asia Pacific held the largest share of the global industry revenues in 2016, owing to traditional tea culture in Japan and China. In Asia Pacific, the product was mostly consumed in the form of normal tea, followed by various beverages. Various beverages, such as smoothies, lattes, and juices, have been created as a result of experimentation and creativity. Matcha tea-based snacks and beverages have been introduced into the product lineups of a number of cafes and food franchises. Due to increased consumer awareness in the United States, North America has seen a surge in demand in recent years.

The European region holds the second-largest market share in this industry since it is the fastest-growing region in the matcha tea market, with a CAGR of 10% predicted throughout the forecasted period. The Latin American region holds the third-largest market share in the matcha tea market. This is due to the region's expanding growth potential and health awareness, as compared to the North American and Middle Eastern regions.

• North America
  
  
  
  
  • US
  
  
  • Canada
  
  
  
  


• Europe
  
  
  
  • Germany
  
  
  • France
  
  
  • UK
  
  
  • Italy
  
  
  • Spain
  
  
  • Rest of Europe
  
  
  
  


• Asia-Pacific
  
  
  
  • China
  
  
  • Japan
  
  
  • India
  
  
  • Australia
  
  
  • South Korea
  
  
  • Rest of Asia-Pacific
  
  
  
  


• Rest of the World
  
  
  
  • Middle East & Africa
  
  
  • Latin America
  
  
  
  

The Matcha Market describes the factors driving the global growth opportunities in upcoming years and highlights market channels. In addition, the report analyzes market size and share, trends, by geographic region, end-use type and segment. It focuses extensively on revealing a detailed regional analysis. The Global Matcha Market report also conducted a PESTEL analysis of the industry to study the main influencing factors and entry barriers of the industry.

What is our Matcha Market report scope?

Frequently Asked Questions

What is the growth rate of Matcha Market?

The Matcha Market is growing at a CAGR of 8.65% over the next 5 years.

Who are the key players in Matcha Market?

The AOI Tea Company, Ippodo Tea, DoMatcha, Encha, Midori Spring Ltd., Vivid Vitality Ltd., Garden To Cup Organics, TEAJA Organic, Jade Monk LLC., ITO EN, LTD., Nestle SA, Tata Global Beverages Ltd., The Unilever Group, Aiya Co. Ltd., Marukyu Koyamaen Co. Ltd., Starbucks Corporation, Sasaki Green Tea Ltd., Mizuba Tea Co., Tenzo Tea, Green Food Corporation, Kissa Tea

What are the significant types of Matcha Market?

Ceremonial, Classic, Culinary

What are the major end-use applications of Matcha Market?

Food and Beverages, Personal Care, Others

All our reports are custom made to your company needs to a certain extent, we do provide 5 free consulting hours along with purchase of each report, and this will allow you to request any additional data to customize the report as your needs.